Stop making dumb things happen faster for less money!
A lot of companies pay lip service to customer-centricity,
write contributors Steve Towers and James Dodkins, but not many “walk
the talk”. Here are 10 differences between inside-out and outside-in
companies.
There is a lot of talk today, more than ever, about customer
centricity, client focus, customer experience strategy and Outside-In.
Many organizations have adopted aspects of these disciplines and where
many have achieved monumental success others have fallen by the wayside.
Why is this? The problem is perception.
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Is your company just paying lip service to customers?
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It doesn't matter if your company is 1 year old or 101 years old, you deliver a Customer Experience 
The original Professional qualifications were introduced in Straford on Avon in the UK in 1994. Evolving from Business Analysis and separate Senior Executive sessions several financial organizations received customized prototype sessions evolving into the introduction in 2003 in the USA of the Certified Process Professional Level 1 - Optimization, and CPP Level 2- Alignment.
The Certified Process Professional Master was introduced in 2007 to support CPP Levels 4 - Performance Management and Level 5 - Integration and IT. 
The PEX Network continue to host the most vibrant networked conferences with pragmatic hands-on speakers relating their case studies. Quite different to the talking heads events featuring industry dinosaurs telling us the same old same old! 
Almost as if the global brand makes them immune from economic reality they put down the failings elsewhere to some sort of black magic. Please if that's the way you feel - wake up and smell the coffee!
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| The Process Ninja targets a Moment of Truth |
When you say "call center" what do you think of? 
